DID YOU EVER ASK YOURSELF
AWARENESS-RAISING CAMPAIGN

TISEIMAICHIESTO02

 

 

A campaign for sustaining the importance of an aware decision about organ donation and thoughts on scientific research into transplantation

CLIENT: Nonprofit Foundation for the Advancement of Organ and Tissue Transplantation

YEAR: 2010

PROJECT: creation of a 30-second commercial, planned for all communication media

ICDLAB: definition of project, drafting of storyboard, copywriting, creative direction and planning of communication media



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